‘Reed’s strength is people”

For her first job, Anne-Isabelle joined Reed in 2002 for a fixed-term contract of 8 months working in the catalogue department. Originally intending to stay on only for that period of time, she ultimately never left and 13 years later she in no way regrets her transfer to the exhibition IFTM/Map Pro as Exhibitor and Events Marketing Manager… Her achievements, her customer focus and her personality convinced the IFTM show manager and the marketing manager to integrate her into their team… Today, as the Exhibitor and Events Marketing Manager, Anne-Isabelle is in charge of all the sales aids for the exhibitors as well as all the events associated with the IFTM/Map Pro. Marketing was a real discovery with its wealth of content, but the challenge did not frighten her, quite the contrary… Passionate about what she does, Anne-Isabelle puts the customer at the heart of her job to make their show participation successful. Her dedication demands a lot of energy and work, but with a closely-knit team at Reed, nothing seems to stop her.

Anne-Isabelle, Exhibitor Marketing Manager